Shop App FAQ

What is the Shop App?

The Shop App is a free mobile app developed by Shopify that allows customers to discover new products, track their orders, and receive personalized shopping recommendations. Available on both iOS and Android, the Shop App helps customers shop from their favorite Shopify-powered brands and enhances their shopping experience with real-time order updates and curated product suggestions.


Can I use the Shop App with Firework?

Yes! Once your Shopify store is connected to Firework, your Firework short videos can be synced into the Shop App via Shop Minis.


How do I connect Firework with the Shop App?

  1. Install the Firework App in your Shopify store and connect your store to the Firework Business Portal.

  2. In your Shopify admin, go to Settings > Apps and Sales Channels.

  3. Locate the Shop App, click Open sales channel, and complete the setup steps.

  4. Choose the Minis option and click on Firework Manage under the Shop Minis section. You’ll be redirected to the Firework Business Portal.

  5. Navigate to the Shop App Integration section under the Your Site tab.


How do I publish Firework videos to the Shop App?

Home Page

  • Create a playlist in the Business Portal.

  • Add product interactions to each video (click Tag Products under Interactions).

  • In the Shop App Integration section, select the playlist and click Sync to Shop App.

  • Your videos and linked products will be showcased on the Shop App home screen.

Brand Page

  • Follow the same steps to create a playlist and tag products.

  • On the Shop App Integration page, choose a playlist under Brand Page Playlist and click Sync to Shop App.

  • Once the Lived label appears, the videos will display on your brand page in the Shop App.

Product Page

  • In the Products tab, manage and add videos to each product.

  • Return to the Shop App Integration section and click Sync to Shop App.

  • Your videos will now appear on the respective product detail pages in the Shop App.


Can I customize the video UI in the Shop App?

No, Shopify currently controls all UI elements in the Shop App’s player. Firework can send your shoppable videos to the app, but cannot alter the visual presentation.


What layouts are supported for videos in the Shop App?

Only the Carousal layout is supported at this time.


Can I include livestreams or Showroom events in the Shop App?

No, the Shop App does not currently support livestreams or showroom events.


What type of interactions are supported in videos?

Only Product Interactions are supported. Polls, buttons, or question interactions will not appear in the Shop App.


Are there limitations I should be aware of?

Yes, here are some key limitations:

  • Only one Shopify store can be connected per Shop App Mini.

  • A maximum of 10 product interactions is allowed per video.

  • The Shop App displays only six videos per store or product page carousel. However, when a customer taps a video, a full-screen player opens and loads more videos from the playlist.

  • Only Product Interactions are supported—no polls, buttons, or questions.

  • Livestreams and Showroom events are not supported.


Helpful Tip

Before syncing videos to the Shop App, make sure:

  • Your store meets Shopify’s criteria to be eligible for Shop.

  • You’ve granted the correct permissions via the Shopify site to enable Shop Mini