Measure Ads Monetization Performance

To enable Firework to review monetization performance and help guide in optimizations, we recommend sharing daily reports from your Google Ad Manager account.

Please send a daily CSV report to publisherteam@fireworkhq.com.

We recommend including the following settings:

Report type: Historical
Name: PublisherName_Firework, e.g.: site.com_Firework
Date Rage: Dynamic, Last 30 days
Dimensions:
- Date
Metrics:
- Total Ad Requests
- Total Impressions
- Unfilled Impressions
- Total Clicks
- Total CTR
- Total CPM, CPC, CPD, and vCPM revenue
- Total average eCPM
- Completion rate
- Total error count
Total error rate
- As well as each error column in case troubleshooting is required.
Schedule: Daily
File format: CSV
Recipientes: publisherteam@fireworkhq.com